In ‘Clock It’ (Jasmine Crockett), Louisville-based hip hop artist B-Ri delivers a searing and unapologetic statement, using sharp lyricism to confront political hypocrisy and systemic injustice. Drawing direct inspiration from the fearless voice of Congresswoman Jasmine Crockett, the track merges assertive vocal delivery with a commanding, club-ready beat, balancing urgency with control.
‘Defiant, Urgent, Precise.’
-PurpleMistress
The production is deliberate and weighty, marked by brooding textures and a driving rhythm that mirrors the intensity of B-Ri’s message. Her lyrical execution is precise and intentional, reinforcing themes of defiance, empowerment, and self-definition that have become central to her body of work. ‘Clock It’ is a pointed, timely piece that resonates in both content and sound. The track is already finding its way onto high-energy playlists, and rightfully so. It’s rhythmic, it’s aggressive, and it’s loaded with intent. Highly recommend.






